Apple WWDC 2025 featuring Liquid Glass UI and AI features

Apple WWDC 2025: A New Liquid Glass Era and Smarter Apple Devices

Apple’s Worldwide Developers Conference (WWDC) 2025 delivered a host of updates that will shape the everyday experience of iPhone, iPad, Mac, Apple Watch, and even the nascent Vision Pro. Instead of flashy new gadgets, Apple focused on polishing its software ecosystem – introducing a “Liquid Glass” design refresh and weaving more intelligence (and Apple Intelligence) into its devices. The question on many users’ minds: Are these changes genuinely useful innovations or just a shiny new coat of paint? Let’s break down the key WWDC 2025 takeaways and what they mean for the average Apple user in plain English.

Yearly Names and a Unified Look Across Devices

One immediately noticeable change is in the naming: Apple has renumbered all its operating systems to match the year. So say goodbye to the jumble of version numbers – we’re now looking at iOS 26, iPadOS 26, macOS 26, watchOS 26, tvOS 26, and even visionOS 26. These updates will arrive in late 2025, aligning with the year 2026 that they’ll carry through. For consumers, this simply means it’s easier to remember which software version is the latest – no more wondering if your iPhone’s iOS 19 is behind your friend’s iOS 22, etc. It’s a small branding change, but it signals Apple’s push to unify the ecosystem and perhaps mentally prepare us that all Apple devices are on the same team (and timeline).

An iPhone showing off Apple’s new Liquid Glass interface with translucent UI elements. Apple’s 2025 design language uses transparency so you can see your wallpaper or real-world background through buttons and panels, creating a sleek layered effect.

Beyond names, Apple gave its software a visual makeover dubbed “Liquid Glass.” This new design language brings a translucent, glassy theme to buttons, menus, and panels across iOS, macOS, iPadOS and more. Think of it as Apple’s interface going semi-transparent – much like looking through a pane of frosted glass. On your iPhone’s lock screen, for example, the clock, notifications, and widgets now subtly blur and let your wallpaper’s colors shine through. It’s a striking look that actually originated in the Vision Pro’s AR interface, where digital elements had to be see-through so as not to completely block your view of the real world. Now Apple has applied this aesthetic everywhere. For users, Liquid Glass is mostly about style – it makes the UI feel fresh, airy, and consistent across devices. Does it make your device more useful? Not directly, aside from possibly improving visibility of background images. It’s largely an aesthetic update (yes, a new coat of paint), but a cohesive one that signals all Apple screens – from watch to Mac to AR headset – are part of one seamless glassy universe. At the very least, your device’s software will look new and shiny, which can be enjoyable. And if you feared an overly radical redesign, rest assured: Liquid Glass builds on Apple’s existing minimalist style rather than throwing it out, so it feels like a gentle evolution of the interface.

Feature
What’s New in 2025
Unified Naming
All Apple OS versions renamed to match the year: iOS 26, macOS 26, iPadOS 26, etc. Easier to remember and track.
Liquid Glass Design
Translucent interface across all Apple devices – frosted glass look for buttons, menus, widgets, and more
Inspired by Vision Pro
The semi-transparent design originated from AR interfaces, now applied across iPhones, iPads, Macs, and Watches.
Consistency Across Devices
Shared design language builds a cohesive visual experience across all Apple hardware.
No Radical Redesign
A gentle evolution of the minimalist UI – stylish but familiar.
User Benefit
Mostly aesthetic; enhances modern, unified look without changing how devices work.
Apple Intelligence announcement at WWDC 2025 showcasing AI-powered features integrated across iOS, macOS, and other Apple platforms.

Smarter Devices: Apple Intelligence and AI Features

Of course, 2025 is squarely in the era of AI, and Apple doesn’t want to be left behind. At WWDC, the company introduced “Apple Intelligence,” its banner name for new AI-driven features built into its platforms. Unlike the chatbots and AI assistants grabbing headlines elsewhere, Apple’s approach is subtle and focused on practical, private enhancements to daily tasks. In fact, the core generative AI model runs on your device – meaning many of these features work without internet and with your data staying private on the device. Apple is leveraging on-device machine learning to ensure that as your iPhone or Mac gets smarter, it’s not sending your personal info to the cloud for processing. This emphasis on privacy and offline capability is classic Apple, and it’s a point everyday users concerned about their data will appreciate.

So what can this Apple Intelligence actually do for you? A headline feature is the ability to ask AI about what’s on your screen. By pressing the same buttons you would for a screenshot, you can summon a new intelligent assistant to analyze whatever you’re looking at and help out. For example, imagine you have a recipe open – you could trigger Apple’s AI and ask, “How many grams is 2 cups of sugar?” or “What can I substitute for butter?” and get a quick answer. Under the hood, it’s using an advanced language model (think ChatGPT-style smarts) to understand your query in context of the screen content. You can even search for objects you see – e.g. press the prompt and ask to find that particular pair of sneakers on Etsy or Google, and it will try to recognize the item and help you shop. It’s a bit like a supercharged version of Google Lens or Apple’s own Visual Look Up, now elevated with a conversational AI twist. For many of us, this could quietly become a useful little helper – you’re essentially getting a contextual search/answer engine anywhere in iOS. The true utility will depend on how well it works (and it remains to be seen if it’s as smart as advertised), but it certainly sounds handy for quick info while reading or browsing.

Apple is also infusing AI into communication. Live translation is being built into the system – meaning your iPhone can automatically translate incoming texts from another language, and even translate speech in real-time during FaceTime and phone calls. If you’ve ever dealt with a language barrier, you’ll know this is a big deal. Now, if your cousin in France messages you in French, your Messages app can show it in English (and vice versa for them). Or imagine having a phone call with someone in Mandarin or Malay – you’ll hear their voice, but your Phone app can speak an English translation to you on the fly, while FaceTime can display translated subtitles as the other person talks. It’s like having a personal translator, which could be genuinely useful in our globally connected lives (and particularly relevant in multicultural regions like Southeast Asia).

Another boost to daily life: Apple’s AI will act as a “Workout Buddy” on Apple Watch, giving personalized coaching and encouragement during your exercise routines. If you’re doing a morning run, the Watch might chime in with tailored tips or motivation, presumably by analyzing your performance and health data. We’ve seen basic versions of this (like fitness apps that give generic cheer messages), but Apple’s version claims to be more adaptive and intelligent. Time will tell if the Workout Buddy feels like a true coach or just a gimmick, but for fitness enthusiasts it could make the Apple Watch even more of a personal trainer on your wrist.

And speaking of your wrist, the Apple Watch also gains a neat UI trick unrelated to AI: a “wrist flick” gesture that lets you dismiss notifications by simply flicking your wrist. It’s a small touch, but very on-theme for Apple’s focus on little usability improvements. No more awkward two-finger swipes on a tiny screen – just a flick and that text or alert goes away. This kind of minor convenience can make the Watch feel more intuitive in everyday use.

Apple’s AI strategy extends to letting developers tap in as well. They announced that third-party app makers will be given access to the same on-device language model that powers Apple’s new Intelligence features. In plain terms, this means you might soon see your favorite apps getting smarter too – maybe a note-taking app that can summarize your notes for you, or a travel app that can answer questions about your booking in natural language – all using Apple’s built-in AI brains. By doing this on-device, Apple ensures it’s fast and private. For users, it foreshadows a wave of AI-enriched apps in the App Store that could make your daily tasks easier without needing to send your data off to unknown servers. It’s an exciting prospect if you value both innovation and privacy.

It’s worth noting that Apple’s AI moves, while significant, were not as splashy as some might have expected. There was no Siri 2.0 superchatbot unveiled (Craig Federighi, Apple’s software chief, even endured some cringe-inducing Siri Q&A onstage as a lighthearted moment, highlighting Siri is still…well, Siri). Apple’s approach here feels measured and practical – integrating AI in ways that enhance productivity and communication rather than offering a standalone AI app. This can be seen as genuinely useful: features like translation, content recognition, and smarter suggestions address real user needs. Of course, it also serves a strategic purpose: it reassures everyone that Apple is not lagging in the AI race, all while playing to Apple’s strengths (on-device processing and ecosystem integration). In short, Apple Intelligence might not blow your mind like ChatGPT did last year, but it may quietly make your iPhone and Mac more helpful day-to-day – and that, for most users, is a welcome kind of innovation.

iOS 26 refinements highlighting improved everyday features and user experience updates across Apple devices.

Refinements to Apps and Everyday Features

Apple also took time to refresh and refine many everyday apps and features that most of us use constantly. For instance, the Phone app on iOS got a thoughtful reorganization. It now combines your Favorites, Recent calls, and Voicemail into one unified screen, so you don’t have to bounce between tabs to find frequent contacts or missed calls. Meanwhile, the keypad and contacts have moved to the bottom, which should make one-handed use easier on big screens. It’s a subtle redesign, but aimed at usability – the kind of thing you might not notice at first until you realize you’re navigating your phone app more efficiently than before.

Apple’s Safari browser on iOS is going full-screen for webpages, which means when you’re reading an article or browsing a site, the content can stretch edge-to-edge without the distraction of the top URL bar (at least until you need it). This is great for immersion – whether you’re doomscrolling news or enjoying a photo gallery, your iPhone’s entire display becomes the canvas. It’s a bit more like how reading on an Android phone or certain third-party browsers can be. For users, the benefit is a slightly more content-focused experience (though those who like seeing the time or network signal while browsing might need to adjust).

The Camera app is also simplified. Instead of the current array of mode options (Photo, Video, Portrait, Slo-Mo, etc.) always visible, iOS 26’s Camera will show just two primary options up front – Photo and Video – and you can swipe on the toolbar to reveal the other modes like Slow-Mo or Cinematic. This declutters the interface for people who mostly just point-and-shoot, which is the majority of us. If you rarely use Panorama or Time-Lapse, those won’t be staring at you until you intentionally look for them. It’s a cleaner approach that likely makes the Camera app less intimidating to casual users, while still keeping the fun modes accessible with a quick swipe. No new camera capabilities were touted, but making it easier to use the impressive cameras we already have is a win for everyday photography.

Messaging is an area Apple clearly focused on to keep up with how people communicate today. The Messages app in iOS 26 is getting some long-requested features: you can now set custom backgrounds for your chats (finally catching up to apps like WhatsApp) and even create polls in group chats to make decisions with friends and family. The custom backgrounds can be just for flavor – for example, set a silly meme background in the group chat with your college buddies, or a photo of grandma as the backdrop in your family thread. Notably, Apple is leveraging its Image Playground AI here: you can generate fancy background images using text descriptions if you don’t have the perfect wallpaper handy, with styles like animation or sketch available. And per Apple, if you set a background for a conversation, it syncs for everyone in that chat – so your friend will see the same themed backdrop on their device. It’s a fun, purely aesthetic feature, but one that makes Messages more personal and visually engaging. As for polls, this is super useful for coordinating in group iMessage conversations – no more spam of “yes/no” texts when trying to vote on dinner plans; you can just send out a quick poll and get a clear answer. Simple, effective, and something competing platforms have had, so it’s nice to see Apple adding it.

Apple is also screening unknown senders more intelligently in Messages: if an unknown number texts you, those messages can now automatically go into a separate folder rather than clutter your main inbox. This means less distraction from potential spam or one-time passcodes; you can check that folder at your leisure. It’s a small quality-of-life improvement but should help keep your primary messages feed focused on people you actually know. And for those group chats, you’ll now see typing indicators in group conversations – so you can tell when multiple people are mid-reply (helpful to avoid talking over each other or to build anticipation for that next hot take from your friend).

Apple Genmoji feature showcasing personalized, AI-generated emojis introduced at WWDC 2025.

One delightful new toy Apple introduced is Genmoji, which is essentially an AI-driven emoji mashup tool. This lets users mix two emojis into one to create a custom hybrid emoji. For example, you could take the cake emoji and the balloon emoji and combine them – Apple’s system will generate a little icon that has, say, a cake with balloons attached, representing “birthday party” in one pictogram. They’re calling the feature “Mixmoji” internally. It’s reminiscent of Google’s Emoji Kitchen and shows Apple loosening up a bit to allow more playful, user-generated expression. Is Genmoji going to improve your productivity or privacy? Not at all. But it might bring a smile to your face, and sometimes that’s okay! One could argue it’s a bit gimmicky (and one commenter snarked that features like Genmoji make iOS feel like it’s “for kids”), but plenty of adults love a good emoji too. At the end of the day, messaging is a core daily activity, and these enhancements – from useful (translation, polls) to whimsical (Genmoji backgrounds) – make Apple’s Messages app more lively and competitive.

iPadOS 26 introducing true windowed multitasking, allowing users to resize and move app windows freely on the iPad screen.
Apple’s iPadOS 26 enables true windowed multitasking. In this example, an iPad shows overlapping app windows and a desktop-like menu bar, making the tablet experience feel closer to a Mac.

iPadOS 26: Closer to a Computer than Ever

For years Apple has been inching the iPad closer to a full laptop experience, and this year those efforts leapt forward. iPadOS 26 brings major multitasking upgrades that power users have craved. You can now resize app windows freely, drag them around, and have multiple overlapping windows open at once. In other words, your iPad screen is no longer limited to rigid side-by-side Split View – it can behave much more like a Mac desktop where apps float and overlap. Apple even added a new menu bar on iPad apps that appears when you swipe down on an app, offering various commands just like the menu bar on macOS. Along with that comes a more precise mouse pointer for iPad when using a trackpad or mouse, so it genuinely feels like Apple wants you to use the iPad as a laptop replacement. All of this “windowing” and menu action makes the iPad experience “a lot more Mac-like,” as Apple’s Craig Federighi put it. If you often found the iPad’s multitasking too limited for serious work, these changes will be a breath of fresh air. Multitasking and productivity on iPad should improve dramatically, whether you’re comparing documents side by side or keeping a chat window floating over a spreadsheet. Everyday users who just use one app at a time might not notice a huge difference, but those of us who push our iPads to do more (students, professionals, creatives) will find the device much more capable and familiar in its behavior.

It’s telling that one popular reaction to these iPad enhancements was essentially: “Hang on, did the iPad just become a computer?” Many of the restrictions that kept iPads in a strictly tablet mode are being relaxed. Apple even brought the Mac’s Preview app – used for viewing and annotating PDFs and images – over to iPadOS, which might seem minor but is actually a big nod to productivity. No longer will you have to find a third-party app just to sign a PDF on iPad; the built-in tools will feel more desktop-grade. The gap between iPad and Mac is undoubtedly shrinking. For everyday users, this means if you invest in an iPad (especially a higher-end Pro model), you’re getting more versatility than before. You might actually do serious work on it without feeling hamstrung by the software. It’s worth noting that Apple still isn’t merging iPadOS and macOS – each serves its context – but they clearly want the transition from one to the other to be as smooth as possible. If you know how to use a Mac, using an iPad is now more intuitive, and vice versa. The ecosystem benefit here is strong: you can move between devices more fluidly since they share design language and capabilities.

macOS Tahoe 26 interface showcasing the latest design updates and productivity features introduced by Apple in 2025.

macOS Tahoe 26: Smarter Search and iPhone Integration

On the Mac side, the new update named macOS Tahoe 26 also emphasizes productivity and synergy rather than flashy changes. One of the headline features is a “supercharged” Spotlight search. Spotlight (that little magnifying glass search on your Mac) can now do a lot more than just find files or launch apps – it can perform quick actions and even run shortcuts. For example, you can search for a song and play it straight from Spotlight, or search for a person’s name and get an option to message them without opening the Messages app. Apple showcased how typing a couple of letters (like “sm” for “send message”) could let someone send a text via Spotlight instantly. Essentially, Spotlight can now act like a command launcher, not just a search bar, letting power users fly through tasks with keyboard shortcuts. This is a power-user dream, as some have called it, but even average users might grow to love it for simple things – imagine hitting Command+Space (Spotlight) and typing “Email Mom” to instantly start an email draft addressed to your mother. It saves a few clicks and seconds every time, adding up to a smoother workflow. This kind of feature shows Apple caring about usability and productivity for the people who dig a little deeper into their devices. It might not be obvious or flashy, but it can make daily computing feel faster and more efficient once you get the hang of it.

Macs are also benefiting from Apple’s cross-device integration push. This year, the Phone app from iPhone is coming to macOS. It sounds odd at first – why would you need a Phone app on a Mac? – but it ties into the ability to make and receive calls on your Mac (a feature already possible via FaceTime integration). The new Phone app likely gives a dedicated interface on Mac for your call history, voicemails, and contacts, much like on the iPhone. It means if your iPhone is across the room, you could see missed calls or listen to voicemail right on your Mac without digging out the phone. Along with that, the new Games app (Apple’s hub for Apple Arcade and Game Center) is also coming to the Mac. So now whether you’re on iPhone, iPad, or Mac, you have a unified Games center to find your downloaded games, see what friends are playing, and launch titles. This is part of Apple’s trend of blurring the lines between its platforms – making sure that services and apps you enjoy on one device are available on the others in a consistent way. For users entrenched in the Apple ecosystem, it means less context-switching friction. Your Mac, iPad, and iPhone all share more DNA than ever. Even Live Activities (interactive notifications like real-time sports scores or food delivery trackers), which started on iPhone, will now be supported on Mac’s desktop. Expect, for example, that an Uber ride status might show up as a live-updating notification on your Mac just as it would on your phone. Little touches like this underscore the ecosystem benefit: whichever device you’re using at the moment keeps you in the loop.

Visually, macOS Tahoe also adopts the Liquid Glass design, so your Mac’s interface will get the same translucent treatment as iPhones and iPads. Apple is even adding more theme options on Mac, possibly letting users customize the look and depth of these effects (for instance, maybe you can dial down the transparency if you prefer solid colors). It’s partially aesthetics, but there’s a strategy too: by making all Apple devices look and behave similarly, it encourages people to stick within the Apple family for a harmonious experience. Mac users also finally get the Journal app that Apple introduced on iPhone last year for daily reflections – and it’s coming to iPad as well. Again, continuity is the goal: you could journal on whichever device is handy.

For the average MacBook or iMac user, macOS Tahoe’s changes may not feel revolutionary – they’re iterative improvements aimed at polishing an already mature OS. But improvements like smarter Spotlight and the inclusion of more iOS apps on Mac will likely make day-to-day tasks a bit smoother. And if you own multiple Apple devices, you’ll continue to reap rewards from how nicely they integrate (Apple is doubling down on that). In essence, Apple wants the Mac to be a team player in the ecosystem, not a standalone PC – and WWDC 2025’s updates reinforce that direction.

Apple Vision Pro showcased at WWDC 2025 with new software updates and immersive spatial computing enhancements.

Apple Watch and Vision Pro: Small Tweaks and Big Promises

The Apple Watch, now on watchOS 26, shares in the Liquid Glass makeover, meaning the watch’s UI elements gain that translucent style to match the rest of Apple’s lineup. Beyond the aforementioned wrist flick gesture and AI Workout Buddy, there are other tweaks aimed at making the Watch more helpful without needing to pull out your phone. Apple mentioned enhancements to the Smart Stack on the watch (the rotating carousel of widgets introduced in watchOS 10) with more “intelligence” in surfacing the right widgets at the right time. In everyday terms, your Apple Watch might better predict which info you need throughout the day – like showing your meeting schedule during work hours, then your activity rings and music controls when you’re at the gym, automatically. This kind of context awareness has been Apple’s goal for a while (the Siri watch face used to attempt it), and it seems they’re refining it. For users, it means the Watch could become less of a static grid of apps you rarely tap, and more of a dynamic assistant that proactively shows you timely info. If it works right, that’s more convenience and less fiddling with the tiny screen.

Moving to Apple’s newest platform, visionOS 26 (for the Apple Vision Pro headset) – while the headset is still ultra high-end and not in every household, Apple is steadily improving its capabilities. One exciting update is official support for PlayStation 5’s DualSense VR2 controllers on Vision Pro. This suggests Apple is serious about positioning Vision Pro as not just an AR productivity device but also a capable VR gaming rig. By allowing Sony’s popular VR controllers, Apple instantly opens the door to more immersive gaming experiences, presumably to entice developers and gamers alike. If you’re an everyday consumer, this might not affect you today (since few people will own a Vision Pro immediately), but it shows Apple’s strategic play to eventually woo gamers into its ecosystem – something that could make a future, more affordable Apple headset a viable gaming device with a library of content. Additionally, visionOS 26 introduces a clever eye-tracking “scroll” gesture: you can scroll content just by moving your eyes up or down. This is a subtle but important usability upgrade – one of the complaints with VR/AR interfaces is arm fatigue from holding your hand out to scroll or select things. If simply looking in a direction can pan a page or list, that makes the experience more effortless and magical. Apple’s also adding persistent spatial widgets – little floating panels (like weather, calendar, or smart home controls) that can live in your space and always reappear in the same spot every time you put on the headset. For instance, you could have a virtual Post-it note on your fridge visible through Vision Pro, or a big clock floating above your desk, and it’ll be there consistently. This is about integrating the digital into your physical life in a reliable way. Again, most people won’t use this immediately, but it’s laying groundwork for how an AR headset could genuinely be useful day-to-day, augmenting your living space with information that’s always available.

In short, Apple’s wearables and “spatial computing” device got incremental improvements that continue to refine their promise. The Apple Watch becomes more convenient and aligned with your needs; the Vision Pro inches closer to being a platform you might actually want to use for work and play, not just a tech demo. For consumers, it’s a reassuring sign that Apple is committed to making these devices better after the initial hype. If you’ve invested in an Apple Watch, these updates aim to keep it feeling fresh and more indispensable to your routine. And if you’re eyeing (or just daydreaming about) the Vision Pro, Apple is showing that it’s not a one-and-done gadget – it’s evolving, with an ecosystem likely to grow around it (controllers, apps, widgets) that could someday benefit a broader user base if AR hardware becomes more accessible.

Ecosystem Odds and Ends: AirPods, Wallet, and More

No Apple event would be complete without some attention to the little things that tie the ecosystem together. This year, AirPods got a cool new ability: you can use your AirPods as a remote shutter for your iPhone or iPad camera. With a simple tap on the AirPods’ stem, you’ll be able to snap a photo. Think about setting your iPhone on a tripod or propping it up for a group shot – now you don’t need to rush back into frame after hitting a timer, or fumble with an Apple Watch camera remote. Just click your AirPod in your ear, and cheese! This is a niche feature but a nifty one, especially for those who take a lot of photos with themselves in it. It shows how Apple’s various devices can serve each other – your AirPods aren’t just for audio, they’re now an extension of your iPhone’s controls. Alongside that, Apple is enhancing voice isolation for AirPods’ microphones, allowing you to record high-quality vocals even in noisy environments. If you’ve ever tried recording a voice memo or making a call in a busy street or café, you know how much background racket can interfere. Apple claims that with new firmware, AirPods (the latest models) can use advanced noise cancellation to capture your voice clearly while filtering out ambient noise. For everyday users, that means phone calls, voice messages, or even impromptu podcast recordings with AirPods will sound much better. It’s a behind-the-scenes tech improvement that could significantly improve communication clarity.

Apple Wallet – the app that holds your payment cards, transit passes, and keys – also saw a noteworthy expansion, particularly in its Digital Car Key feature. This is the capability that lets you use your iPhone or Apple Watch as a key to unlock and start your car (for supported car models). At WWDC 2025, Apple announced that 13 additional automakers are on board to support iPhone Car Keys in their upcoming models. Previously, only a handful of brands like BMW, Hyundai, and a few others were in, so adding 13 more (which likely include big names – possibly the likes of Audi, Mercedes, Volvo and more as hinted) means a lot more people might actually get to utilize this feature in the next couple of years. For someone buying a new car, the odds are improving that it will offer Apple’s digital key compatibility. For everyday convenience, using your phone or watch to handle your car is a pretty slick experience – no more digging for keys; you can even share a digital key with a family member electronically. So, while not everyone drives a brand-new compatible car, Apple is steadily pushing this ecosystem benefit where your Apple devices replace yet another item in your pocket. It’s a strategic move as well, tying consumers into the ecosystem (once your house, car, and wallet are all linked to Apple, switching becomes much harder). But if it makes life easier – and arguably safer, with options like easily revoking a key if your phone gets lost – it’s a welcome advancement.

Other little improvements include enhanced parental controls: for instance, now if your kid tries to message someone new, they’ll need a guardian’s approval. This gives parents more oversight to prevent unknown or suspicious contacts from reaching their children, bolstering the already strong family safety features in iOS. It might not matter to single users, but for families it’s a valuable peace-of-mind update and underscores Apple’s continuing focus on privacy and safety as a selling point.

Polishing, Not Revolution – But That’s Not a Bad Thing

Looking at WWDC 2025’s lineup of changes, it’s clear that Apple is in a polishing phase. This was a “purely software-focused” event with “solid enhancements”, as one developer in attendance put it. Rather than introducing a wild new product or a radical overhaul, Apple doubled down on improving what people already have in their hands. The Liquid Glass design is largely aesthetic – a fresh coat of paint that makes using your device a bit more pleasing visually, even if it doesn’t drastically change functionality. Some cynical voices have argued that Apple “literally did nothing relevant… just a new coat of paint on a stale OS”. It’s true that long-time users might feel some features are Apple playing catch-up (custom chat backgrounds, anyone?) or adding fluff like Genmoji. But dismissing the whole update as irrelevant misses the bigger picture. Many changes are genuinely geared toward usability and quality of life: iPad owners get a more capable machine that can replace a laptop for real now; iPhone users get communication tools that are more fun and more useful (translations, safety, organization); Mac users see their workflow streamlined and their iPhone content more tightly integrated; Watch wearers get more convenience; and every Apple user stands to benefit from devices that communicate and synchronize better than ever.

Crucially, Apple’s foray into on-device AI – while subdued – lays an important foundation. It means that over the next year, you’ll likely start to notice your Apple devices anticipating your needs a bit more, handling tasks automatically, or giving you new ways to interact (like asking your phone to do something complex with a simple question). And they’ll be doing it in a way that’s privacy-first and woven into the OS, not a bolted-on AI app. In a world where tech companies are racing to shove AI into everything, Apple’s careful integration might actually benefit everyday users the most, by making the technology approachable and trust-worthy.

From a consumer’s standpoint, the updates feel more useful than gimmicky, though they may not be earth-shattering. Apple is refining the edges, sanding down rough spots, and adding a bit of gloss. Yes, it’s also strategically ensuring that its ecosystem advantage (everything works better together) stays a step ahead of competitors. But as an Apple user, that strategy directly translates into convenience for you: your devices are gradually doing more while feeling simpler and more unified.

So, is it genuinely useful or just aesthetic hype? The answer can be both. Liquid Glass will delight your eyes, and that’s mostly aesthetic. Apple Intelligence and the host of app improvements will likely delight your daily routine, and that’s decidedly practical. This WWDC may not go down in history as Apple’s most groundbreaking keynote, but it will be one that quietly makes millions of people’s Apple gadgets a little nicer to live with. Sometimes, that kind of incremental innovation is exactly what we need – our familiar tools, just steadily getting better. And as these updates roll out in the coming months, Apple users in Southeast Asia and around the world can look forward to a 2025/26 where their iPhones, iPads, Macs, Watches (and maybe Vision Pros) feel more capable yet comfortingly familiar, all at once. That’s the Apple way, and WWDC 2025 showed it in fine form. In the end, Apple delivered less revolution and more evolution – but for everyday users, that evolution means a better experience in the ecosystem they already love.

Enjoyed this in-depth analysis of Apple WWDC 2025 and the exciting updates coming to your favorite devices? Follow our FaceBook page, Linkedin profile or Instagram account for more expert insights and practical tips on cutting-edge technology. 

Esmond Service Centre logo – IT repair and computer service provider in Singapore

Reviewed and originally published by Esmond Service Centre on June 14, 2025

Frequently asked question

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What is Apple’s Liquid Glass interface introduced at WWDC 2025?

Liquid Glass is Apple's new design language featuring translucent UI elements, creating a cohesive visual style across iOS, iPadOS, macOS, and watchOS.
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What AI features did Apple announce at WWDC 2025?

Apple unveiled Apple Intelligence, offering on-device AI capabilities like real-time translation, content-aware screen analysis, and smarter interactions across Apple devices.
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What significant multitasking changes are in iPadOS 26?

iPadOS 26 now supports freely resizable and overlapping app windows, a new menu bar, and improved mouse support, making iPads more computer-like.
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Are there new features for macOS Tahoe 26?

Yes, macOS Tahoe 26 features enhanced Spotlight search functionality, the Phone app, a new Games app, Liquid Glass design, and improved integration with other Apple devices.
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How has Apple Watch usability improved in watchOS 26?

watchOS 26 introduces wrist-flick gestures for dismissing notifications, a smarter Smart Stack, and an AI-powered Workout Buddy for personalized fitness coaching.
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Can I use my AirPods as a camera remote after WWDC 2025 updates?

Yes, after the WWDC 2025 updates, AirPods users can trigger their iPhone camera remotely by simply tapping their AirPods' stems, ideal for selfies and group photos.
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